An "Institutional Fact Book" is a common publication
of a university’s office of Institutional Research & Planning. Usually it
is compiled, printed, and distributed annually to key personnel and is limited
in contents to tables displaying key attributes of an institution’s operations.
Sometimes it is distributed also as a public relations piece. Most
fact book data, typically, are drawn from dynamic official institutional data bases like
the student records (custodian: Registrar), personnel records (custodian: Human
Resources), financial records (custodian: Budget Office), admissions records (custodian:
Admissions Office), financial aids records (custodian: Financial Aids Office), etc.
Other data may be drawn from periodic surveys of key stakeholders using either locally
developed or commercially available survey instruments.
Basic university records from which fact books are developed are dynamic operating
files maintained by staff in many specialized campus offices.
On a typical campus, individuals who maintain and update these files use them for
individual transactions only and rarely aggregate, synthesize, or analyze the
contents. Thus, errors may creep into data and not be discovered until
subsequent analytical work or research eventually is developed and reveals them. (Consequently, in working
with this electronic fact book, if you discover what appear to be errors, please consult with the Institutional Research and Planning Office so that we may
verify data as well as determine the nature and source of any error and possibly assist in
preventing recurring errors. Repeatedly, studies have found that
unverified data sets often contain as much as 10% random error resulting from
input mistakes. Far more important for research purposes, however, is systematic
error originating from coding errors. You are especially urged to contact the
Institutional Research Office should you discover any systematic error on this site.)
Often two issues are faced in producing
institutional fact books
1. Because of the expense associated with
producing, duplicating, distributing, and storing, traditional fact books usually
present information only at the aggregate institutional level and perhaps also at
the level of major institutional sub-divisions. Rarely, do fact books present detailed programmatic data useful for grass-roots level strategic planning.
Our choice at SSU has been to develop a more detailed collection of
data useful for the purpose of strategic planning at the individual unit and
program level and distribute it economically via the web.
2. Secondly, when fact books are distributed periodically,
they often are misplaced by users before questions arise for which the
data might be useful. (In a busy organization, information
arriving before the question is asked is treated as "noise.") Alternatively,
users may retain and use fact books long after the data is
updated or revised by subsequent --study so they may be depending on obsolete information.
Our choice at SSU has been to collect the most accurate and latest
version of data on a web site (available immediately at the finger tips
of interested stakeholders) without distribution costs or time lag.
We
hope this effort to develop a timely web-based strategic planning fact book will
satisfactorily mitigate these two issues.
The explicit goal of SSUs Institutional Research and Planning Office in
developing this e-Fact Book is to enable retrieving useful data as needed at
any planning level where the cost for production, distribution, and storage of
huge paper publications would be prohibitive.* A corollary is that we also will be able to
update and/or correct the fact book weekly as on-going research develops rather than await
periodic publication dates. Further, in this inexpensive mode, we are able to make available a far
greater variety of data and information useful for planning and
evaluation.
We hope you enjoy participating in our "experiment" with just-in-time facts
and welcome your comments and suggestions as you work with our web site.
Back
to the IRP Home Page
On to the Fact Book 
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* Note: Consider this. If we were to track and display just 30 variables
about the university, and could do so by displaying just one variable per page, we could
publish a simple 30 page fact book. But, if we also wished to display those 30 variables
about each of three colleges as well as the university, our fact book would swell to 120
pages. [This is, in fact, about the size of most institutions' fact books.]
Finally, if we wished to also display data for those 30 variables for each of
SSUs 32 academic programs (in addition to the colleges and university), our fact
book would necessarily swell to over 960 pages . Budget limitations in all but flag-ship
universities with large research and publication staffs prohibit this level of
paper publication.